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Graphic Design Trends That Every Business Owner Must Know in 2020

por Rico McKeddie (2020-05-02)

Graphic Designs play an important role in communicating with your probable customers.
Whatever form of marketing you might be doing, whether its social media marketing or digital advertisements, you must get awesome graphics designed for your business. In this article, some of the important graphic design trends that you must know will be discussed.

\ubb34\ub8cc \uc774\ubbf8\uc9c0 : \ucc9c\uc7a5, \ubb34\ub2ac, \uc870\uba85, \ub514\uc790\uc778, \uc804\ub4f1, \uc0f9\ub4e4\ub9ac\uc5d0, \ubcf4\ub8e8 ...Whether its a social media image or a banner on the road, it can help in capturing the attention of the people which is the most important thing. Once you can gain the attention of the probable audience, you can easily convert them into your customers. Graphics made by experienced professionals can communicate better representing your business brand across various marketing channels.

They can help you build awareness among people using specific elements such as logo, color palette, etc exclusive for your business and position your brand in a unique way apart from the other competitors of your business. Graphic Design Trends That Every Business Owner Must Know In 2020
Image is related to Graphic Design Trends That Every Business Owner Must Know In 2020 Let's discuss in detail some of the key graphic design trends in 2020 that you must know 1. Minimalism In Graphic Designs:

Minimalism is one of the trends that you must consider while designing the graphics for various marketing purposes of your business. Minimalist designs can help you stand out with fewer visual elements using only the most important elements of your brand such as a logo, etc.

Some of the key features of the minimalist design are the usage of only a few colors, impactful typography and a good yet simple layout showcasing the product you want to show them. This kind of images with less number of graphic elements helps in communicating with probable customers.

You just need to choose the right shades and change the contrasts the help in creating the desired emotion in the person viewing it. Usage of too many graphic elements such as colors, shapes, etc in a single design might make people get confused about your message through the image.
For example if a person using social media is scrolling the feed then a cluttered image would not help you sell any products or services through social media marketing. So it is important to use this trend of minimalism to design the images which look clean and easily memorable for the people.

2. Gradients:
Usage of color gradients is one of the key trends that makes the brand images standout from the rest following a unique color ???? gradient across the various images designed for your business. Many brands have already started using color gradients as a focal point in the graphics designed for their blog posts or social media handles.
Especially using gradients in the graphics can give depth to the illustrations separating your brand from others which are using the flat colors in their designs. So if you are not using the color gradients, then it's better to use them and separate the style of designs of your brand from the rest.

3. Using illustrations:
Using illustrations in the graphics can communicate better than regular stock images. Illustrations can be highly helpful to invoke the desired emotion and better convey the desired meaning among the people viewing it and drive the viewer to take the necessary action as planned.
You can draw various kinds of illustrations as per the message you want to convey with good drawing skills. The interesting fact about the illustrations is that they are unique because of which they cannot be replicated easily by any others. While using illustrations, you have the advantage of using the different colors of your brand while drawing them which helps in branding as well.

Moreover, if you start using the illustrations before someone does, you brand will definitely have the first advantage of using them. 4. Wisely Choosing The Fonts:
Fonts are one of the key elements which can create an impact. Bold, darkness, shape of the font can be highly useful in creating the desired emotion. You need to explore various kinds of fonts and choose the right font combinations for your business. Heavy fonts can be used to create a good contrast in the graphics and capture the attention of the viewer.

Generally an extra bold or bold variation of a font is the heavy font but you need to use it only for a few words of text otherwise the graphic creates a bad experience by making it hard to read. Using the fonts in every design you make, can help in branding as well for your business.
So you must do the appropriate research and select the font wisely. 5. Shapes:
Rather than using the regular geometrical shapes like a square, rectangle, etc in designing the graphics you can make use of irregular, flowing shapes to make the graphics look more natural. Brands already started to use the flowing lines in their graphics which make the designs more beautiful to look.

Moreover, these kinds of flowing shapes can help you make unique composition of graphics along with various other design elements. So it is better to utilize this trend for differentiating your brand from others. Conclusion:
I hope reading this article you have got to know some graphic design trends that can create an impact on the probable customers of your business. Use these trends to make your brand stand out and more memorable among the people. Remember creating good graphics requires you to have amazing creativity and good designer skills to create stunning designs for your business.

If you cannot design on your own then it is better to hire a graphic design agency like Orango Digital. Orango Digital is a reputed graphic design agency in Australia. We have a team of experienced graphic designers who are creative enough to design the graphics based on the current trends in the industry.
We offer various kinds of design services such as logo designs, social media image designs, etc as per the requirements of your business. So if you are looking to get graphics designed for your business get in touch with us by writing an email to and get an exclusive quote.